Newsweek shows that the mad men booze and cigarretes culture is based on fact

Glance at the back cover of a Newsweek nowadays and you’re bound to see an ad for a bank. Or a TV show. Or maybe a fancy watch. But if you’d turned over a copy of the magazine back in 1964, you probably would have seen a promotion for one of two products, neither of which appears in our pages very much (or at all) anymore: cigarettes or alcohol.

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